Product Design
UX Strategy
UX Research
Branding Design
AVAILABLE REMOTE
And FREELANCE
Translating design decisions into measurable outcomes
Daniela Vega
Senior Product Designer
Product Design
UX Strategy
UX Research
Branding Design
AVAILABLE REMOTE
And FREELANCE
Trusted by Companies in Complex Sectors
Trusted by Companies in Complex Sectors
CASE STUDIES
Every complex project deserves a customized solution, built on research, shaped by context, and delivered as a scalable system.
2025
Product Design
Enterprise Legacy to SaaS Transformation
A 20-year-old enterprise platform transformed into a scalable SaaS foundation. I established UX patterns and built a multi-brand Design System designed to improve consistency, reduce complexity, and support future clients without disrupting mission-critical workflows.
SEE PROJECT
2025
Product Design
From Reactive to Strategic: Building a Design Operation
International sporting events identified, prioritized, and solved problems, turning urgent, ad-hoc requests into a structured design operation and laying the groundwork for a future SaaS product.
SEE PROJECT
CASE STUDIES
Every complex project deserves a customized solution, built on research, shaped by context, and delivered as a scalable system.
2025
Product Design
Enterprise Legacy to SaaS Transformation
A 20-year-old enterprise platform transformed into a scalable SaaS foundation. I established UX patterns and built a multi-brand Design System designed to improve consistency, reduce complexity, and support future clients without disrupting mission-critical workflows.
SEE PROJECT
2025
Product Design
From Reactive to Strategic: Building a Design Operation
International sporting events identified, prioritized, and solved problems, turning urgent, ad-hoc requests into a structured design operation and laying the groundwork for a future SaaS product.
SEE PROJECT
ABOUT
ABOUT
Ethical & integrity-driven
Strategic problem-solving
Critical thinking
Great design emerges from understanding context, not applying templates. I specialize in complex systems where thoughtful, data-driven decisions create real impact. My approach is collaborative: I work with teams to research genuine patterns, validate with users, and build systems that align with business OKRs. Whether modernizing legacy platforms or establishing design foundations from scratch, I help organizations discover solutions rooted in their unique reality. Design should deliver measurable outcomes that matter—improved efficiency, reduced costs, and experiences that truly work for the people using them.
Great design emerges from understanding context, not applying templates. I specialize in complex systems where thoughtful, data-driven decisions create real impact. My approach is collaborative: I work with teams to research genuine patterns, validate with users, and build systems that align with business OKRs. Whether modernizing legacy platforms or establishing design foundations from scratch, I help organizations discover solutions rooted in their unique reality. Design should deliver measurable outcomes that matter—improved efficiency, reduced costs, and experiences that truly work for the people using them.
Great design emerges from understanding context, not applying templates. I specialize in complex systems where thoughtful, data-driven decisions create real impact. My approach is collaborative: I work with teams to research genuine patterns, validate with users, and build systems that align with business OKRs. Whether modernizing legacy platforms or establishing design foundations from scratch, I help organizations discover solutions rooted in their unique reality. Design should deliver measurable outcomes that matter—improved efficiency, reduced costs, and experiences that truly work for the people using them.
TESTIMONIAL
TESTIMONIAL
The best part of my work is collaborating with talented teams and seeing the real impact we create together
I have worked with Daniela on several projects. She has the right mindset backed up by pure talent to create well polished digital products. She is strongly motivated, driven by curiosity and full of love for UX, which makes her the ideal designer for ambitious projects. I like her open mind and admire her amazing ability to make the most complex projects look simple.
Senior Art Director Dennis Kilian - Nk Neue Kommunikation GmbH
I've been working with Daniela for some time now, and I can assure you that she is a real go-getter; her role as a UX/UI shines in every corner that she works on. Even understanding and designing flows that no one in the team fully understands, she knows what questions to ask, and her skills with Figma are simply brilliant. Apart from what was already said, she is always suggesting improvements and likes to work side by side with the Dev team. She is the one who sheds light in there, talking with the Product Owner or directly with the stakeholders. She is a hard-working gal, and she contributes key value to progress.
Alejandro Prats, Technical Lead
Daniela is a very talented professional designer with an amazing ability for problem-solving. She has an amazing ability to quickly synthesize complex information and articulate them into a clear visual product. Also, she is a big picture thinker with the ability to manage complex projects and deliver them on time. A completer-finisher.
Samuel Sánchez, Marketing Director Europe & Global | B2B - Tech
I have worked with Daniela on several projects. She has the right mindset backed up by pure talent to create well polished digital products. She is strongly motivated, driven by curiosity and full of love for UX, which makes her the ideal designer for ambitious projects. I like her open mind and admire her amazing ability to make the most complex projects look simple.
Senior Art Director Dennis Kilian - Nk Neue Kommunikation GmbH
I've been working with Daniela for some time now, and I can assure you that she is a real go-getter; her role as a UX/UI shines in every corner that she works on. Even understanding and designing flows that no one in the team fully understands, she knows what questions to ask, and her skills with Figma are simply brilliant. Apart from what was already said, she is always suggesting improvements and likes to work side by side with the Dev team. She is the one who sheds light in there, talking with the Product Owner or directly with the stakeholders. She is a hard-working gal, and she contributes key value to progress.
Alejandro Prats, Technical Lead
Daniela is a very talented professional designer with an amazing ability for problem-solving. She has an amazing ability to quickly synthesize complex information and articulate them into a clear visual product. Also, she is a big picture thinker with the ability to manage complex projects and deliver them on time. A completer-finisher.
Samuel Sánchez, Marketing Director Europe & Global | B2B - Tech
I have worked with Daniela on several projects. She has the right mindset backed up by pure talent to create well polished digital products. She is strongly motivated, driven by curiosity and full of love for UX, which makes her the ideal designer for ambitious projects. I like her open mind and admire her amazing ability to make the most complex projects look simple.
Senior Art Director Dennis Kilian - Nk Neue Kommunikation GmbH
I've been working with Daniela for some time now, and I can assure you that she is a real go-getter; her role as a UX/UI shines in every corner that she works on. Even understanding and designing flows that no one in the team fully understands, she knows what questions to ask, and her skills with Figma are simply brilliant. Apart from what was already said, she is always suggesting improvements and likes to work side by side with the Dev team. She is the one who sheds light in there, talking with the Product Owner or directly with the stakeholders. She is a hard-working gal, and she contributes key value to progress.
Alejandro Prats, Technical Lead
Daniela is a very talented professional designer with an amazing ability for problem-solving. She has an amazing ability to quickly synthesize complex information and articulate them into a clear visual product. Also, she is a big picture thinker with the ability to manage complex projects and deliver them on time. A completer-finisher.
Samuel Sánchez, Marketing Director Europe & Global | B2B - Tech
I have worked with Daniela on several projects. She has the right mindset backed up by pure talent to create well polished digital products. She is strongly motivated, driven by curiosity and full of love for UX, which makes her the ideal designer for ambitious projects. I like her open mind and admire her amazing ability to make the most complex projects look simple.
Senior Art Director Dennis Kilian - Nk Neue Kommunikation GmbH
I've been working with Daniela for some time now, and I can assure you that she is a real go-getter; her role as a UX/UI shines in every corner that she works on. Even understanding and designing flows that no one in the team fully understands, she knows what questions to ask, and her skills with Figma are simply brilliant. Apart from what was already said, she is always suggesting improvements and likes to work side by side with the Dev team. She is the one who sheds light in there, talking with the Product Owner or directly with the stakeholders. She is a hard-working gal, and she contributes key value to progress.
Alejandro Prats, Technical Lead
Daniela is a very talented professional designer with an amazing ability for problem-solving. She has an amazing ability to quickly synthesize complex information and articulate them into a clear visual product. Also, she is a big picture thinker with the ability to manage complex projects and deliver them on time. A completer-finisher.
Samuel Sánchez, Marketing Director Europe & Global | B2B - Tech
I have worked with Daniela on several projects. She has the right mindset backed up by pure talent to create well polished digital products. She is strongly motivated, driven by curiosity and full of love for UX, which makes her the ideal designer for ambitious projects.
Senior Art Director Dennis Kilian - Nk Neue Kommunikation GmbH
I've been working with Daniela for some time now, and I can assure you that she is a real go-getter; her role as a UX/UI shines in every corner that she works on. Even understanding and designing flows that no one in the team fully understands, she knows what questions to ask, and her skills with Figma are simply brilliant. Apart from what was already said, she is always suggesting improvements and likes to work side by side with the Dev team. She is the one who sheds light in there, talking with the Product Owner or directly with the stakeholders. She is a hard-working gal, and she contributes key value to progress.
Daniel Reed, Product Manager
Daniela is a very talented professional designer with an amazing ability for problem-solving. She has an amazing ability to quickly synthesize complex information and articulate them into a clear visual product. Also, she is a big picture thinker with the ability to manage complex projects and deliver them on time. A completer-finisher.
Samuel Sánchez, Marketing Director Europe & Global | B2B - Tech
I have worked with Daniela on several projects. She has the right mindset backed up by pure talent to create well polished digital products. She is strongly motivated, driven by curiosity and full of love for UX, which makes her the ideal designer for ambitious projects.
Senior Art Director Dennis Kilian - Nk Neue Kommunikation GmbH
I've been working with Daniela for some time now, and I can assure you that she is a real go-getter; her role as a UX/UI shines in every corner that she works on. Even understanding and designing flows that no one in the team fully understands, she knows what questions to ask, and her skills with Figma are simply brilliant. Apart from what was already said, she is always suggesting improvements and likes to work side by side with the Dev team. She is the one who sheds light in there, talking with the Product Owner or directly with the stakeholders. She is a hard-working gal, and she contributes key value to progress.
Daniel Reed, Product Manager
Daniela is a very talented professional designer with an amazing ability for problem-solving. She has an amazing ability to quickly synthesize complex information and articulate them into a clear visual product. Also, she is a big picture thinker with the ability to manage complex projects and deliver them on time. A completer-finisher.
Samuel Sánchez, Marketing Director Europe & Global | B2B - Tech
I have worked with Daniela on several projects. She has the right mindset backed up by pure talent to create well polished digital products. She is strongly motivated, driven by curiosity and full of love for UX, which makes her the ideal designer for ambitious projects.
Senior Art Director Dennis Kilian - Nk Neue Kommunikation GmbH
I've been working with Daniela for some time now, and I can assure you that she is a real go-getter; her role as a UX/UI shines in every corner that she works on. Even understanding and designing flows that no one in the team fully understands, she knows what questions to ask, and her skills with Figma are simply brilliant. Apart from what was already said, she is always suggesting improvements and likes to work side by side with the Dev team. She is the one who sheds light in there, talking with the Product Owner or directly with the stakeholders. She is a hard-working gal, and she contributes key value to progress.
Daniel Reed, Product Manager
Daniela is a very talented professional designer with an amazing ability for problem-solving. She has an amazing ability to quickly synthesize complex information and articulate them into a clear visual product. Also, she is a big picture thinker with the ability to manage complex projects and deliver them on time. A completer-finisher.
Samuel Sánchez, Marketing Director Europe & Global | B2B - Tech
I have worked with Daniela on several projects. She has the right mindset backed up by pure talent to create well polished digital products. She is strongly motivated, driven by curiosity and full of love for UX, which makes her the ideal designer for ambitious projects.
Senior Art Director Dennis Kilian - Nk Neue Kommunikation GmbH
I've been working with Daniela for some time now, and I can assure you that she is a real go-getter; her role as a UX/UI shines in every corner that she works on. Even understanding and designing flows that no one in the team fully understands, she knows what questions to ask, and her skills with Figma are simply brilliant. Apart from what was already said, she is always suggesting improvements and likes to work side by side with the Dev team. She is the one who sheds light in there, talking with the Product Owner or directly with the stakeholders. She is a hard-working gal, and she contributes key value to progress.
Daniel Reed, Product Manager
Daniela is a very talented professional designer with an amazing ability for problem-solving. She has an amazing ability to quickly synthesize complex information and articulate them into a clear visual product. Also, she is a big picture thinker with the ability to manage complex projects and deliver them on time. A completer-finisher.
Samuel Sánchez, Marketing Director Europe & Global | B2B - Tech
STATISTICS
STATISTICS
I measure each project not just by numbers, but by the impact it creates, the brands it strengthens, and the experiences it shapes.
20+
Projects Completed
10+
Years of Experience
95%
Client Satisfaction
50+
Brands Transformed
300+
Design Concepts Explored
20+
Projects Completed
10+
Years of Experience
95%
Client Satisfaction
50+
Brands Transformed
300+
Design Concepts Explored
CONTACT
Reach out to start a conversation, share a vision, or create something impactful.
CONTACT
Reach out to start a conversation, share a vision, or create something impactful.
CONTACT
Reach out to start a conversation, share a vision, or create something impactful.
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